ICEE Social began its ecommerce journey back in 2009. At first, we specialized in bringing Brick and Mortar retailers online. By 2013, we had progressed to bringing legacy New York brands online via Shopify Plus and in-person via Shopify POS. We love to say that we have ‘grown up alongside Shopify.’ As an agency, we continued to deepen our practices and grow our offerings as Shopify rolled out game-changing feature after game-changing feature. A major component of that omnichannel evolution included Shopify POS and implementing a true Retail Operating System across these retailers.
Establishing ourselves as one of the first expert Shopify POS agencies in NYC has uniquely positioned us at the forefront of everything that’s evolving in the POS world. We have had the privilege of exploring novel technologies that are launching. In keeping with that, we are extremely excited to announce the launch of Shopify POS GO.
The Shopify POS Go device is a three-in-one Retail Operating System. It combines a Card Reader + 1D + 2D barcode scanner (meaning it can read barcodes or Gift Card QR codes or Receipts and port your staff straight to the order) + it acts as your POS backend without the need of an external iPhone or iPad. The POS Go is a one stop shop and invaluable tool for running your retail empire.
There are three retail customer profiles that we can see this device really serving. If you’re looking to streamline store management, this new tool might be for you.
Are you a Brick and Mortar retailer that has a permanent cash wrap station? Are you looking for a mobile device that can be used when there’s a major sale, during holiday season, when there’s a major drop happening or a seasonal rush? This device is absolutely for you. POS Go will be a major upgrade when you find yourself in a time crunch or with a long line. Simply have one of your associates jump into the line and start checking people out before they reach the cash wrap!
The other customer profile ICEE can really envision this working for is experiential retailers or phygital retailers.
If you’re considering experiential/mixed retail, then there’s a real chance that you don’t need a traditional cashwrap. In this situation, you can arm your associates with a few mobile POS Go devices and train your staff to be able take orders anywhere in your shop. There’s no need for your customers to stand in line or to leave your curated retail experience. Customers can simply tap, and they’re off! It is important to note that this lightning speed technology still delivers customers their own personalized receipt via text or email. No features of a traditional cash wrap are excluded.
The final merchant group that the Shopify POS Go mobile device is perfect for are merchants that participate in Pop up shops. Pop up shops are a great way to get in front of your customers, establish relationships and test the retail environment, all without a huge investment of capital. With the brand new Shopify POS Go device, you no longer need an iPad, a card reader and a barcode scanner to sell on the go. The all-in-one design makes it perfect for holiday markets, marketing/PR events & more.
Then POS Go might be the brand new tool you need in your retail arsenal. This handheld, one stop shop can help to unify Shopify’s Online platform with Shopify POS.
At ICEE Social, we are truly obsessed with empowering our customers to seamlessly blend their online store experience with their in-store experiences.
Now, you can do that with ease.
Need some help getting started? Get in touch with our team for retail migrations or POS strategy advice.